Bubble & Banter | February 2020 | MO River Soap

In February 2020, MO River Soap launched "Pack & Chat," a unique initiative that combines package delivery and chat opportunities for customers. The company aims to promote connections and combat social isolation by offering personalized handwritten notes and a chance to engage in meaningful conversations with their customers. With this innovative approach, MO River Soap hopes to create a sense of community and foster relationships beyond the transactional nature of conventional online shopping.